Flowers vs. Floral Event Design: What’s the Real Difference?
When planning a wedding, gala, or corporate event, it’s natural to think about flowers. A few centerpieces, some bouquets, maybe a statement arrangement, and you’re set. Right?
Not quite.
At Kim Starr Wise Floral Events, we believe there’s a big difference between simply adding flowers to an event and investing in floral event design. Both are beautiful, but they achieve very different results.
Flowers Add Beauty, Floral Design Transforms Spaces
Flowers on their own are decorative. They brighten a table, add a pop of color, and bring nature into the room. But floral design is about approaching the entire space as a canvas. We look at the venue’s architecture, lighting, flow, and energy. Then we create a floral plan that ties it all together.
Photo by Matthew Foster
It’s About You, Not Just the Blooms
Floral design is deeply personal. We take time to understand your story, your brand, your vibe. Do you want your wedding to feel whimsical and romantic? Or your corporate gala to feel modern and bold? Every choice we make, from flower varieties to installation structures, is rooted in your personality and vision.
Design is Holistic
Centerpieces alone can’t always achieve the impact you want. That’s why we think beyond the vase:
Statement floral walls or entryway arches for unforgettable first impressions
Hanging installations to draw the eye and create depth
Florals that connect with the linens, lighting, and décor for a cohesive look
The result isn’t just pretty flowers — it’s an immersive environment.
Bottom line: Flowers decorate. Floral design tells a story.
Photo by Matthew Foster
Ready to see how floral design can transform your event?
📞 Call us: (504) 315-5607
📧 Email: theflowershop@kimstarrwise.com
